The Surprising Role of Strategic Narrative in U.S. Foreign Policy

Segment 1: We Live in a World of Stories.

Our guest on this edition of The Doug Noll Show is Dr. Amy Zalman (http://strategic-narrative.net/). Amy has worked to develop more culturally astute approaches to national security for over a decade. She is an expert on the strategic role of language and narratives in international affairs and violent conflict, and an authority on how the U.S. can better understand end engage foreign publics.

 

Amy has always had three enduring interests: language, political violence, and learning about foreign places. She finds that poetry and storytelling speaks to metaphor which in turn speaks to a different part of our brain. This enables people to look at problems – and solutions – in creative ways, which is crucial in the political and security arena. It is important to understand that we live inside this flow in order to work with others and have a positive influence.

 

Segment 2: The Myth of Redemptive Violence.

There is a myth in society that violence redeems evil and brings chaos under control. This is the “myth of redemptive violence” and it permeates every cartoon and every dramatic movie in society today. This plays out in our political affairs and in our culture. People respond to conflict that results in violence rather than stepping back and asking questions, learning skills, engaging in dialogue and thinking about possible implications. As a culture, we think violence is the answer to all of our problems. Yet, when we engage in violence we find that we spend enormous amounts of time and money trying to control events with power and force when we actually have no control at all. This “myth of redemptive violence” is one of the reasons that peace is so hard to achieve.

 

Segment 3: The Struggle to Reframe our Thinking.

Amy says there is a debate in Washington right now about whether the U.S. is in decline and how it should project itself within the world. We are in the middle of a battle to decide what kind of country we need to be in the world: one of community or one that continues to use force. Amy speaks with high-level personnel in the defense department and helps them reframe their thinking and their national stories. She often asks them, “Why would another country want YOUR story? They have their OWN national story.”

 

Segment 4: The Three Ways to Increase Power.

Strategic narrative within conflict resolution requires treading carefully around the parties and respecting their missions. There are three ways to be powerful enough to get people to do what you want them to do: you can coerce them, you can induce them with carrots on sticks, or you can attract/seduce them. You can get them to want what you want because you are so attractive. Amy encourages the military personnel to think about their own culture and who they are. This evokes some of the skills that they have with their own identity, which in turn helps them become more effective at peacemaking.

 

To listen to the complete interview:

 

Segment 1

Segment 2

Segment 3

Segment 4

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